For the 6th year running, Leah teamed up with Melinda Brody & Company and Denim Marketing on the Online Homebuyer Mystery Shop Report, benchmarking lead response speed, follow-up quality, and the impact of Online Sales Counselors across 50 builders. The 2025 findings show a widening gap: 73 percent of builders without OSCs never sent a single personalized email, compared to just 3 percent of those with an OSC in place. Click here to read the results!