Online Sales Training – Industry Insights

This is where we discuss topics about CRM, lead generation, website that work, SEO, social media marketing, industry benchmarks and so much more when it comes to online sales training for new home builders, brokers, and real estate professionals. Many of these topics are relevant to any business and can provide striking insights into how you approach your business from an online perspective.

Recent Posts

How Dog Rescue Keeps Me Sharp for Online Sales Training

How Dog Rescue Keeps Me Sharp for Online Sales Training

I have worked in the world of online sales for since 2007. After a year of working on a new home site as a site assistant, I began working in the office for a new home builder, as their Online Sales Counselor (OSC). It was a relatively new role at the time, and I invented it from the ground up, showing successful metrics out of the gate. For 7 years I worked as an OSC before[...]
Building the Bridge Between Online Sales and Marketing

Building the Bridge Between Online Sales and Marketing

While your online sales counselor should not be the same person in charge of your marketing, there are many reasons why these two departments within a new home builder's office should collaborate. It may seem fairly obvious that the marketing department's job is to create awareness, drive traffic to the website, and generate leads. Just as important, the online sales counselor's position is there to field these leads, build rapport, and set appointments that assist with[...]
What is Your New Home Sales Strategy for 2019?

What is Your New Home Sales Strategy for 2019?

As the real estate market cools, interest prices on the rise, and competition becomes more stiff there are several things that new home builders will need to do to stay on top of their game. One of the most important elements will be implementing or fine tuning their online sales programs. Having a dedicated Online Sales Counselor, who is there on the front lines, answering phones and emails quickly is the key to beginning successful relationships[...]
20 Blind Men, An Elephant, and Your 360 Degree Evaluation

20 Blind Men, An Elephant, and Your 360 Degree Evaluation

Have you heard that old parable about putting 20 blind people in a room with an elephant? Each person has a different experience with the elephant. The first leans against it feeling a sturdy wall. The second feels the tip of a tusk and believes it to be a spear. The next feels the trunk and thinks he has a snake in his hands. Yet another feels the substantial leg and mistakes it for a solid[...]
Follow Up - How Many Times Should You Contact a Lead

Follow Up - How Many Times Should You Contact a Lead

Follow Up. The other day in one of the professional groups I  belong to on Facebook I saw someone lamenting the fact that prospects were not returning his emails. He asked, "How long do you follow up before you just feel like you are being a pain?" I was astounded by the answers given by these professional social media people. The answers ranged from "one and done" to "You've done your job to follow up with[...]

Real Estate Blog Posts & Articles Elsewhere

We have hundreds of articles and blogs targeted for builders, real estate agents, and businesses related to the building industry published throughout the web. We write regular columns for Ideal Homes and have contributed writing to Simmons Homes, Homebuilders.com, Homebuilder Software Solutions, Real Estate CRM Software, Myers Barnes, Mike Lyon and Lasso. You see links to all of these posts here.


Blog Posts & Articles Published Elsewhere

We’ve written hundreds of articles and blogs on a variety of topics for various websites and clients around the web. Most of the time we are “ghost” writing so it’s not visibly apparent that we’ve written the articles and blogs. However some of our clients have graciously allowed us to share some samples with you here.

 

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What Our Customer’s Say

If time is money (and it is) you can count on Leah for for prompt delivery. On time. Every time. Leah is the best-deadline oriented, and stays in constant contact during and after project completion. She is an asset, and a contributor to the bottom line.
Myers Barnes, MIRM Owner, Myers Barnes Associates, Inc.
Leah is one of the few people that you will meet that is a results oriented person who walks the walk of what she says she’s going to do. Personal accountability is rare in the business world today with plenty of people promising much and delivering little. Leah has always gone the extra mile and delivered just a bit more than what she promised. I can count on her to get the job done on time, every time.
Jim Hicks President at Jim Hicks Home Improvement
I have worked with Leah on a few projects and find her to be very efficient and detail oriented. Leah is the type of person that gets things done and gets them done on time. Leah truly cares about the results and satisfaction of her clients and always goes the extra mile to ensure both. I would not hesitate to work with Leah on future projects.
Tommy Shine CEO/Founder Virginia Local Music. Freelance Computer Programmer, Web Developer and Musician
Leah was a joy to work with. She kept us updated throughout the training process and gave us updates on Lindsey’s progress. We have already noticed improvements in lead management and follow up. Our Online Sales Counselor was given all the tracking materials and organizational tactics she needed for success. Leah went above and beyond our expectations and was available whenever Lindsey needed her. We recommend Blue Gypsy to any company looking to revamp their online sales program!
Reggie Garner, Jr.Vice PresidentMagnolia Homes, Inc.
I worked with Leah at Chesapeake Homes. She was the online sales consultant and I was a Realtor/Sales agent at the single family community in Suffolk, VA called Graystone Reserve. At the time, my license was with William E Wood and Associates Realtors. Leah is a very organized and detailed young lady. I am excited about the Social Media events she has hosted and look forward to gaining a better understanding of how social media can be very beneficial to real estate. I am very pleased to recommen…
Eleanor Hammonds (Colleague), New Homes Specialist, Abbitt Realty Company, LLC
Leah is an excellent online consultant because she is personable, dedicated and puts her heart into what ever it is she wants to accomplish. I knew if Leah responded to an online inquiry I would ultimately have a ready, willing and able buyer scheduled to come to my community. Personally, Leah is intelligent and has a great passion for whatever it is she is doing in life, whether it be work, scuba diving or her cats, she puts her heart into it. I would recommend Leah to anyone looking for someon…
Sheri Duke (Colleague), Site manager/Ashville Park, Rose and Womble Realty
I would like to take a moment to express my appreciation for the exemplary customer service provided by your Online Sales Consultant. Leah has proved to be extremely knowledgeable in providing information concerning a wide range of neighborhoods and inventory. Leah has gone out of her way to provide informative responses to questions regarding housing characteristics, neighborhood features, future availability, and price ranges of your products. Leah’s responsiveness to customer questions, att…
Dave Hatcher (Home Buyer)
As scary as it was at the time, in hind sight I REALLY benefitted from the role playing near the very beginning of our training. It really helped me see exactly what I was struggling with and what I needed to improve on. It got me familiar with the fact that I really DID need the training, which I think was a key factor to helping me embrace the training as a whole.  As someone new to the realm of sales and real estate, I really enjoyed Blue Gypsy’s OSC training. The lesson plans conta…
Lindsey Driver Director of Internet Sales and Social Media Magnolia Homes, Inc.
Leah is very experienced and have great ideas that help our events succeed I recommend Leah for marketing and social media experience, her personality is positive and motivated, I would love to keep working with her and her team
Lucia Anreus-Hall Professional Marketing, PR, Representation & Event producer
Searching for the right home and knowing what it takes to own a home and what to look for can be quite overwhelming, especially if you are a first time home buyer. However, Leah made my husband, Pat, and I feel so much at ease. Her knowledge of the builder, Chesapeake Homes, and its’ homes was substantial, and her approach was pure gracious. Though it took us over a year to finally settle on the home we now love, she was never a pushy salesperson yet listened intently to what our needs were. T…
Jenny E. Reynolds (Home Buyer), Account Director/Media Supervisor at Ogilvy Public Relations Worldwide