Upcoming Webinar: Motivation in the Market at Denver HBA

I’m excited to be a part of this educational session at the HBA of Metro Denver’s Sales & Marketing Council. It’s free to attend and you’ll gain some motivation and insights from Neneh Biffenger, Builder Business Development at Invalesco Real Estate, Troy Arnold, Branch Manager at Well Fargo Home Mortgage, and Alisa Poncher, President Strategic…

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Live Training Opportunity for Online Sales Counselors

It’s rare that there are actual opportunities for OSCs to sharpen their skills and be surrounded by a group of their peers. So often OSCs work in a bubble with-in a company, and very few people truly understand what their role is and what they do. This year, Blue Gypsy Inc. is partnering with Blue…

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BGI’s OSC University – Live Education and Virtual Support

There aren’t enough educational opportunities out there for Online Sales Counselors to further their career. Many times, OSCs are dependent on their companies to hire trainers and coaches like me to come in and help. (And there aren’t many of us!) Are you an OSC that wants to find your own training, coaching, and mentoring?…

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Value vs. Pricing – Consulting and Training is the Same as Selling a House

price vs value

As a builder, I would never want you to chase your competitor’s pricing to the bottom. As a consultant, strategist, coach, and trainer why would you want me to? Remember the old saying, “You get what you pay for?” That’s true in the training realm as well. No matter how much you think you know…

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You Can’t Train Online Sales in a Bubble

This is how the conversation often starts. Someone says to me, “I need training for my OSC.” If the online sales program already exists there are several things that probably need to happen. One, for sure, is training. Especially if you have an OSC that’s only been doing this job for the last couple of…

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The Rule of 3’s with a New Online Sales Counselor Program and Seasoned Agents

Adopting a new online sales counselor program can be like adopting a rescue dog. Not that the OSC is the rescue, the site sales agents are. Okay, okay, okay hear me out… I just recently started up a brand new full-time online sales program for a new home builder.  For 8 years previously they had…

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What Does No Lead Left Behind Really Mean?

While the online sales program has evolved a lot over the past 20 years since it first started to show up as a position for new home builders, there are some things that remain the same. Though we have gotten away from some of these things over the last couple of years. It’s time for…

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Why Training Isn’t an Option No Matter Who You Are

Back in my college and immediate post college days I was a bartender. I actually fell back on bartending on and off for 15 years as I traveled around the world. I had the opportunity to work in a variety of settings from nightclubs to restaurants, to pubs, to bars, to comedy clubs… I even…

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Sharpen Your Skills and Stay on Top of Changes in the Market

As the market normalizes and it takes more effort to make a sale, it’s more important than ever before to be on top of your game. For OSCs this means working on your phone skills, your follow-up skills, your database prospecting, your metrics, and your overall re-commitment to the duties of an OSC. What are…

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How to Implement and Audit an OSC Program

In the last couple of years there has been an absolute scramble to get online sales counselor programs up and running.  Some were done thoughtfully and strategically with proper goals, objectives, and training. Others were thrown together with a ball of twine and some duct tape. Now is the time the true programs will shine,…

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