Guest Post: Remix Your PreSale Process For New Home Community Sales

Guest Post by Sara WilliamsDirector of SalesAnewgo In my 18 years in the new home industry, I have had the opportunity to help market and presell many communities. While I worked for a builder in Pittsburgh, PA, we grew from 11 communities to 33 communities in a few short years, and moved into two additional…

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What Does Auditing Your Online Sales Counselor Program Mean for New Home Builders?

If you’ve had an online sales counselor program for a while, or you are thinking of starting one up, there are several types of audits we recommend you do in order to best assess the success of your program and decide whether or not it’s time to grow an existing program, revamp it, or start…

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Manifesting a Retreat for OSCs at the New Homes Sales + Tropical Retreat

OSC Retreat

When you look up kindness in the dictionary you may see a picture of Roland Nairnsey of New Homes Sales +. While he’s been in the industry for a long time, and I’d heard his name and wonderful things about him for years. I didn’t meet him until the end of last year. Immediately I…

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Company Culture and National Holidays

How many companies are giving their employees today off? Today is Good Friday and this evening is the start of Passover. Easter is this Sunday, and Passover lasts a week. Are your teams getting any time off? Other important world holidays include the fact that we are smack dab in the middle of Ramadan. (It…

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Even Coaches Have Their Own Coaches – Join Mine at Unlock Live

As an online sales counselor trainer and coach I’m very good at identifying my trainees’ strengths and areas of opportunity for growth and learning so that I can coach them to be the very best. With a 16 year career in the building industry and the opportunity to work with many different builders across the…

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Lessons from an OSC: 4 Strategies to Build a Successful Coming Soon Community Plan and Create Confident VIPs

Guest Post by Kaylee Daum Senior Online New Home Specialist Epcon Communities It’s 3:52pm on a Tuesday.  Your inbox dings and you have a new email from your Marketing team– The VIP campaign to start promoting your next new home community is about to go live.  The community signage has been installed on-site, promoted posts…

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Don’t Miss Extreme Makeover Sales Edition at IBS in Orlando February 9th

Are you going to IBS? If you are don’t miss this fun fast paced game show style presentation Extreme Makeover Sales Edition: Empowering your OSC to Guide Sales Conversion & Customer Experience. Wednesday February 9th at 9:15am in W-315. With a superstar group of Online Sales Counselor experts in the home building industry you’ll be…

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Blue Gypsy Inc. 11 Years, 11 Months

12 years in business

My LinkedIn says I joined Blue Gypsy Inc. 11 years, 11 months ago. This December Blue Gypsy Inc will turn 12 years old! And just like any tween my business has gone through a variety of transformations over the past 12 years as I’ve found my passion and Blue Gypsy Inc.’s purpose. I remember when…

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Has Follow Up Improved From Last Year? Our Results Are In…

In the 2nd Annual Homebuyer Mystery Shop Blue Gypsy, Inc. got together with Melinda Brody & Company and Denim Marketing to shop 50 new home builders across the country. We looked at national, regional, and local builders and spent 30 days tracking the follow-up a customer would receive if they submitted an inquiry with their…

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Transformation: Don’t Miss the Women in Residential Construction Virtual Event

I’m excited to participate as a roundtable speaker in this year’s Women in Residential Construction’s live online event. The 2-day conference will take place on October 27-29th. This marks the 7th annual event for the organization. I’ve had the good fortune to attend this event in person and virtually over the past couple of years…

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