Email Marketing
Singing the Blues About Blue Gypsy Bluesfest 2011
I’m singing the blues about the Blue Gypsy Bluesfest. As successful as the Blue Gypsy Bluesfest was last year grossing almost $15,000 and bringing together over 350 enthusiastic people in the Tidewater Area to enjoy a day of blues and BBQ, I had to make an executive decision. Sadly I’ve tabled the event indefinitely for the future. There are two major factors that contributed to this decision. The first is the fact that I am…
Read MoreThe Power of Social Media: Should Jewish Organizations Jump on The Social Media Bandwagon?
So I thought I’d share this interesting debate I’m having with my sister with you. My sister, like me, has traveled the world. She’s lived in foreign countries and traveled Europe, Asia, Africa, North America and the Middle East. She’s visited small little villages in South East Asia and she’s even been stranded in a Typhoon on Mauritius, a tiny tiny island off of Africa. My sister used to be a costume designer and then…
Read MoreGroupon Super Bowl Ads: #Fail? or Success! – New Media Vs. Old Media
Every year, when the Super Bowl rolls around there are some of us who tune in for the action, and some of us who tune in for the advertising. It’s the only time of the year we don’t want to fast forward through the commercials. With airtime priced at a premium, and millions of viewers expected to be attached to their TV’s in real time, this is an opportunity for products to hit their target…
Read MoreTexting While Driving: Watch This Video
In this mobile world we live in sometimes we forget to turn off. Sometimes we forget that there’s not anything that’s so important it can’t wait. This is especially true while driving. With our smart phones, ipads, GPS systems, XM radios and so many other distractions it’s not just the stuff of fast food taking our attention off our driving any more. I remember when I learned how to drive 25 years ago it was…
Read MoreCutting Down On Random Facebook Friends
I know I’ve done similar posts before. But in this I’m including some tools for you. Please feel free to use. I know for some facebook is the wild wild west full of people willing to take their chances to accept anyone that will ask to be their friend because they use it for “networking.” Nothing wrong with that shot gun approach if you choose to use facebook in that way. But I guess I’m…
Read MoreWhat Is Your Time Worth?
When is it time to hire help? It’s hard as a small business owner to make the decision to “cut into your earnings” to hire help. But that’s just what you may need to do in order to increase your revenue. It’s a huge leap of faith, but if you are organized and know what you need and what you want it can be well worth the expense to hire help. It can help you…
Read MoreOutsourced: Not the Show
Blue Gypsy Inc has grown so much in it’s one year of existence. This is a wonderful thing! This time last year I sent my first proposal out into the world and was busy getting my company name Blue Gypsy, incorporated. Now I have several happy clients who keep me very busy. I’m not complaining! In this economy it’s so nice to be needed and wanted, and actually lead management should be the business of…
Read MoreThousand Crane Project: Touching The World Through Ripple Effect
Have you ever heard about the Legend of 1000 origami paper cranes? Ancient Japanese folklore promises to grant a single wish to anyone who folds a thousand paper cranes. Well yesterday I came across the fan page, Thousand Paper Crane Project. Rich Greenhagen, a resident of Virginia Beach, has a unique goal. He’s folding 1000 paper cranes to spread love around the world. It started out as a poem, then became a story and then…
Read MoreTwenty Christmas Light Displays I’d Hate To Disassemble
Christmas is one of my favorite times of the year, but taking down all the lights and decorations is not my favorite….I take heart in the fact that I don’t have to deal with the disassemble of the following Christmas displays. (But man I love to watch them!) Take a look at these 20 amazing works of art!1. Music Box Dancer 2. Frisco Christmas Lights – Wizards in Winter 3. Coca Cola Holiday Song 4.…
Read MoreLead Conversion Optimization: Lead a Horse To Water…And Make Them Drink
My previous blog post talked about developing a system to manage your leads. If you generate leads and then do not have a systematic way to deal with them, you might as well not have paid to generate the leads. Darin Persinger of Productivity Junkies has some great insights in the following video into the topic of Lead Conversion Optimization. The fact is you can’t convert a lead if you don’t have a system. But…
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