Guest Blog Post

Training your online Sales Counselor for success

Online Sales Counselor Training isn’t a Sprint, It’s a Marathon

August 3, 2020

If you are not a runner how far could you run and how fast, before you just collapsed? We often hear about training for marathons. Do we ever even talk about training for sprints? Yet all new things need training right?  I mean could you be a great, healthy runner if someone just handed you a baton and said go? Then why would we do that to an Online Sales Counselor in the new home…

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taking a big step toward setting up your online sales counselor program for new home builders

How Do You Set Up a Professional Online Sales Program?

May 27, 2020

For smaller builders adding a new person to their team is a big step. So it’s important to start it out on the right foot. A professionally and properly implemented OSC program will convert digital traffic into appointments for onsite agents but it’s more than just a call center. The key factors in setting up the program is to implement it with proper process, competence, and to resist short cuts. Proper Process – There needs…

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Fill Your Cup Up – Energy is Everything

May 15, 2020

So you know, you are going to have days that are up and those that are down. This is true no matter what your business is and what you do. I’ve heard a lot of people this week seem to be having a bad week. Is it because Jupiter is in retrograde right now? Is it Zoom fatigue? Is it COVID exhaustion? Is it Facebook Conspiracy Theory Overload?  I’m not going to lie. I think…

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Ideas to Help Older Leads Engage

May 1, 2020

  It is amazing how much things change from week to week. This happens for a builder on a regular basis… but all too often we set up our follow up processes and don’t look at them that often. We rely on our marketing emails to give the latest information and our ongoing follow up process at times can be pretty generic. The sad truth is many of our leads don’t get personally touched after…

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Free Webinar – Selling in a Time of Uncertainty: Part 7 What’s Trending – Inspiration and Spring Cleanup

April 29, 2020

Register Here! Free Webinar – Selling in a Time of Uncertainty: Part 7 What’s Trending – Inspiration and Spring Cleanup Friday May 1, 1pm ET (11am MT) May Day, May Day – No our ship is not sinking, we are hosting our next free webinar on a day traditionally celebrating the change in season. It may have felt that the months of March and April had 157 days, but as states start opening up and…

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Buyers Expectations Moving Forward – Choose Your Own Adventure

April 24, 2020

In episode 6 of our webinar I talked about Buyer’s Expectations moving forward. If you are more of a reader vs. a webinar listener this is the gist of what I talked about. I think that some things are going to be permanent changes in the way a buyer shops for a new home. It’s kind of like a buffet. Some people never thought twice about going to a buffet and touching all the utensils…

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WEBINAR Part 6: Selling in a Time of Uncertainty: Pave The Road to Recovery

April 22, 2020

Register Here! Free Webinar: Selling in a Time of Uncertainty Friday April 24, 1pm ET (11am MT) Six weeks ago, we started on this path of discovery with our friends, colleagues, clients, and industry professionals to lend ideas and insights and provide a forum for feedback for builders of all sizes across the country during these unusual times.  The interest is positive and overwhelming – and we will continue to provide support, actionable ideas and…

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Finding the Bright Spots in the Darkness

April 17, 2020

If you weren’t in the mood to listen to our entire webinar part 5: Here were some of my main takeaways that you can internalize or not. Hey, I’m all about Energy and finding the bright spots in the darkness. I feel like so many people are coming together to help each other in our industry.  In our communities. And our friends.  My days are booked up with free consultations and talking with people from…

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Webinars: Selling in a Time Of Uncertainty – Part 5: Energy, Optimism, and Action

April 15, 2020

We are continuing our FREE webinar series “Selling in a Time of Uncertainty.” In Part 5 myself, Carol Morgan Founder of Denim Marketing, and Kimberly Mackey Founder of New Homes Solutions will talk about Energy, Optimism, and Action. Register Here. Panelists: Carol Morgan, Founder, and President of Denim Marketing Leah Kaiz Fellows, Founder and Online Sales Counselor Trainer of Blue Gypsy, Inc. Kimberly Mackey, Founder, and Sales & Marketing Management Consultant of New Homes Solutions…

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Chart Your Course – Set Up Your Online Sales Counselor Foundation

April 13, 2020

Here are some of my highlights from our 4th Webinar during COVID-19. Now is the time to set up your online sales foundation if it doesn’t already exist, or refine and review your current process.  Those are important in charting your course forward. I’m just going to talk for a minute about my personal philosophy. There are two courses you can take when things go wrong and you feel out of control. You can retract…

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