website design

Collaboration in the Building Industry Raises Our Vibration

February 14, 2022

February is the month of love, and I, like many in the building industry, just got back from a lovefest in the building industry – also known as the International Builders Show (IBS). It was the first time in two years to see friends, colleagues, and clients in person.  There was hugging, there was laughter, there were cheers. This year was the first year I’ve gotten to speak on a stage at IBS. And I…

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IBS Education

Blue Gypsy Inc’s Top Pics for IBS 2022 Education

January 26, 2022

Hey all, lets face it…ALL the education is incredible at IBS. I love listening to other experts in the industry talk about the topics they are passionate about. This is by no means the list for everyone, but as I go and set up my schedule for what I want to attend these are a few standouts I hope to be able to attend. First, it’s important to be mindful of the schedule. There are…

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Don’t Miss Extreme Makeover Sales Edition at IBS in Orlando February 9th

January 26, 2022

Are you going to IBS? If you are don’t miss this fun fast paced game show style presentation Extreme Makeover Sales Edition: Empowering your OSC to Guide Sales Conversion & Customer Experience. Wednesday February 9th at 9:15am in W-315. With a superstar group of Online Sales Counselor experts in the home building industry you’ll be able to walk away with a better understanding of how to pair your OSC with your marketing strategy to provide…

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Company Culture: The Ever-Moving Target

January 18, 2022

Guest Post by Erica Lockwood Executive Partner & Managing Director Joseph Chris Partners 2021 was weird. Okay, maybe not as bizarre as 2020, but it had its moments, right? The clear and definitive onset of the “Great Resignation” was certainly something to see transpire and will certainly continue to trend in 2022. All told, over 38 million workers quit their jobs during 2021. While incredibly out of the ordinary, I think we can all agree…

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Are You Going to IBS 2022 in Orlando?

January 12, 2022

Can you believe IBS is around the corner? Are you going to be there? I hope to be able to spend time catching up with all my industry friends and colleagues and as usual this year’s lineup of education is not going to disappoint. It’s not that there’s never enough to do at IBS, it’s that there is SOOOOO much to see and attend. This year will be no different.  For any newbies to the show,…

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Did You Miss The Powerhouse Panel on Power Hour?

December 14, 2021

I had the pleasure of participating in the New Home Sales & Marketing Power Hour: Annual Lasso Round-up Webinar with several amazing industry experts. It was such great energy and advice going into 2022 on how to ramp up your marketing and sales in the new home building industry as well as how to shape your company culture, and be the best you can possibly be. You can’t ask for a better group that included…

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Schedule some time for your online sales counselor program

Making Your Online Sales Plan for 2022?

December 6, 2021

If you are planning for 2022 and would like to get some feedback and ideas did you know I’m here to help? There are options to book some time with me whether you are a past, present, or future client or just want to brainstorm some ideas and get to know each other. I’ve recently made it easier than ever before to grab a quick 15-minute encounter, a 30-minute virtual cup of coffee, a complementary…

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Award winning online sales counselors

Online Sales Counselor Recognition – National Silver Winners

December 6, 2021

Being an online sales counselor is hard work. They are the unsung heroes and vital team members in lead development and conversion. And the thing about these unicorns is that one of the things that makes them so successful is that they usually are not one to brag about themselves. While online sales counselors are often the face of the websites, much of what they do happens behind the scenes and they almost always like…

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Thanksgiving Shouldn’t Just be One Day a Year

November 22, 2021

Every year around Thanksgiving, people begin to do their various exercises in “thanks and giving.” They either start with something they are thankful for at the beginning of the month and do a daily “thanks.” Or they pour their heart out (On social media) the day of Thanksgiving. I believe that it’s important to start every day with intention and being thankful. Putting positive energy out in the world and shining your light on people.…

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Don't rush the online sales process

What Happens When You Rush the Process?

November 19, 2021

Sometimes in our need for speed, we lose sight of some of the basics. While it’s true that an OSC’s role has always been about appointment setting and getting people in front of the site agents there are several factors that must be addressed. Appointments Need to be Strong – the whole point of filtering all the digital leads to the OSC is to make sure to find out what people really want. There’s a…

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