Groupon Super Bowl Ads: #Fail? or Success! – New Media Vs. Old Media

Every year, when the Super Bowl rolls around there are some of us who tune in for the action, and some of us who tune in for the advertising. It’s the only time of the year we don’t want to fast forward through the commercials. With airtime priced at a premium, and millions of viewers…

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Texting While Driving: Watch This Video

In this mobile world we live in sometimes we forget to turn off. Sometimes we forget that there’s not anything that’s so important it can’t wait. This is especially true while driving. With our smart phones, ipads, GPS systems, XM radios and so many other distractions it’s not just the stuff of fast food taking…

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Cutting Down On Random Facebook Friends

I know I’ve done similar posts before. But in this I’m including some tools for you. Please feel free to use. I know for some facebook is the wild wild west full of people willing to take their chances to accept anyone that will ask to be their friend because they use it for “networking.”…

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What Is Your Time Worth?

When is it time to hire help? It’s hard as a small business owner to make the decision to “cut into your earnings” to hire help. But that’s just what you may need to do in order to increase your revenue. It’s a huge leap of faith, but if you are organized and know what…

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Outsourced: Not the Show

Blue Gypsy Inc has grown so much in it’s one year of existence. This is a wonderful thing! This time last year I sent my first proposal out into the world and was busy getting my company name Blue Gypsy, incorporated. Now I have several happy clients who keep me very busy. I’m not complaining!…

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Thousand Crane Project: Touching The World Through Ripple Effect

Have you ever heard about the Legend of 1000 origami paper cranes? Ancient Japanese folklore promises to grant a single wish to anyone who folds a thousand paper cranes. Well yesterday I came across the fan page, Thousand Paper Crane Project. Rich Greenhagen, a resident of Virginia Beach, has a unique goal. He’s folding 1000…

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Twenty Christmas Light Displays I’d Hate To Disassemble

Christmas is one of my favorite times of the year, but taking down all the lights and decorations is not my favorite….I take heart in the fact that I don’t have to deal with the disassemble of the following Christmas displays. (But man I love to watch them!) Take a look at these 20 amazing…

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Lead Conversion Optimization: Lead a Horse To Water…And Make Them Drink

My previous blog post talked about developing a system to manage your leads. If you generate leads and then do not have a systematic way to deal with them, you might as well not have paid to generate the leads. Darin Persinger of Productivity Junkies has some great insights in the following video into the…

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Lead Management: Having a System

When I tell people my business is Lead Management, sometimes I get weird looks. What is that? What do you mean lead management? Do you generate leads for clients? Lead generation and lead management are two different things. You can’t have one without the other. But if you only generate leads and you don’t manage…

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A Soldier’s Silent Night: How To Get Involved During The Holidays

I love this time of year. It’s pretty to drive down night streets and see lights and colors aglow. There’s the smell of cinnamon, spice, evergreen and woodsmoke in the air. Visions of fires in the fire place and chestnuts roasting take me back to my childhood. People are a little bit nicer as you…

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