In our last blog post about One Team, One Experience I talked heavily about alignment. If the move from online to onsite is done well, it should feel natural from the buyer’s perspective. Exciting, even. The OSC should be building anticipation, not creating confusion. It should sound more like: “I’d love for you to meet my good friend; they’re going to have a much better handle on those specific house questions and help you take the next step.” That is a handoff. Not:…
Outsourced: Not the Show
Blue Gypsy Inc has grown so much in it’s one year of existence. This is a wonderful thing! This time last year I sent my first proposal out into the world and was busy getting my company name Blue Gypsy, incorporated. Now I have several happy clients who keep me very busy. I’m not complaining! In this economy it’s so nice to be needed and wanted, and actually lead management should be the business of…
Thousand Crane Project: Touching The World Through Ripple Effect
Have you ever heard about the Legend of 1000 origami paper cranes? Ancient Japanese folklore promises to grant a single wish to anyone who folds a thousand paper cranes. Well yesterday I came across the fan page, Thousand Paper Crane Project. Rich Greenhagen, a resident of Virginia Beach, has a unique goal. He’s folding 1000 paper cranes to spread love around the world. It started out as a poem, then became a story and then…
Twenty Christmas Light Displays I’d Hate To Disassemble
Christmas is one of my favorite times of the year, but taking down all the lights and decorations is not my favorite….I take heart in the fact that I don’t have to deal with the disassemble of the following Christmas displays. (But man I love to watch them!) Take a look at these 20 amazing works of art!1. Music Box Dancer 2. Frisco Christmas Lights – Wizards in Winter 3. Coca Cola Holiday Song 4.…
Lead Conversion Optimization: Lead a Horse To Water…And Make Them Drink
My previous blog post talked about developing a system to manage your leads. If you generate leads and then do not have a systematic way to deal with them, you might as well not have paid to generate the leads. Darin Persinger of Productivity Junkies has some great insights in the following video into the topic of Lead Conversion Optimization. The fact is you can’t convert a lead if you don’t have a system. But…
Lead Management: Having a System
When I tell people my business is Lead Management, sometimes I get weird looks. What is that? What do you mean lead management? Do you generate leads for clients? Lead generation and lead management are two different things. You can’t have one without the other. But if you only generate leads and you don’t manage them you might as well not bother. There are services out there, especially in the real estate realm, that will…
A Soldier’s Silent Night: How To Get Involved During The Holidays
I love this time of year. It’s pretty to drive down night streets and see lights and colors aglow. There’s the smell of cinnamon, spice, evergreen and woodsmoke in the air. Visions of fires in the fire place and chestnuts roasting take me back to my childhood. People are a little bit nicer as you smile and chat with strangers in stores. More bells appear to mark your entrance into shops and homes. Winter scenes…