How to Train Your Dragon… I Mean, Your AI!

I am a huge How to Train Your Dragon Fan. Not just because my husband loves animated movies and has bought me all the dragon stuffed animals that have been created from the original movies. But also, because dragons are amazing! And at the same time, they can seem scary.  But when you try to get along with them, they can be your best friend! AI can feel a little dragon-like at first. There are fears it could take over your jobs. Heck, I see…

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Be Ready for Change before It happens

Have Online Sales Systems In Place BEFORE The Home Building Market Changes

January 11, 2021

Systems need to be in place if you want to grow and maintain during the highs and lows of the new home building market.  People will always be buying real estate, it’s just their methods and what’s important to our buyers changes as the market fluctuates.  This is the toughest point to get across in the new home building industry… maybe it’s true of all industries, but since I work in this one, this is…

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Help!! My OSC is Making Too Much Money!

December 30, 2020

As a new home builder did you really just tell me that? Did you really just say that? The worst thing you can do in this current climate is to throttle your OSC income or change the way they are compensated because you feel like they are, “Making too much money.” Don’t kill your unicorn. There is a misconception sometimes when appointments increase – that “anyone can do this job.” Get that out of your…

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2021 Thoughts and Holiday Wishes from Blue Gypsy Inc.

December 14, 2020

I’m not going to weigh you down with a ton of goal setting rules and regulations. Just a few quick thoughts before we slide into the next year.  While 2020 has had it’s ups and downs for many, for the most part the building world has been fast and furious. Record breaking sales have happened for so many, and the way we do things have changed. One of the things I hear from builders though…

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3 Blue Gypsy Inc. Trained Online Sales Counselors Going For Gold at Nationals 2021

December 10, 2020

Three Blue Gypsy Inc. trained OSC’s have already been awarded silver for OSC of the year and are going for gold at the NAHB Nationals 2021. Awards and recognition are well deserved this year and that’s why I nominated Charla Ellenbrand at Elite Homes in Louisville, KY, Brittany Richardson at Epic Homes in Littleton, CO, and Kylie McCaleb at McCaleb Homes in Edmond, OK. Over the next couple of months I’ll be telling you their…

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Quick Tip Tuesday: Possession vs. Ownership

December 8, 2020

    This may be controversial in some circles but I feel this is a really important part of online lead management. If you are familiar at all with the online sales program — and lets face it, if you weren’t you wouldn’t be here — then you know that an online sales counselors job is to set appointments for the site agents inn the model homes. But I’ve realized over the years that there…

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Inspiration from Teri Karjala

The Power of Abundance – Blue Gypsy Inc’s 5 Pillars for Helping Homebuilders

November 16, 2020

It’s interesting. I just had a conversation with someone in the home building industry and as always the topic of abundance came up. (Because I bring it up because it’s so important to me!) I am a STRONG believer in the powerful mindset of abundance. And yet, when I look at the 5 pillars on my website that support Blue Gypsy Inc., Abundance is nowhere to be found. But Wait! It is! It’s actually the…

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