My List of “Not to Miss Educational Sessions” at International Builders Show in Las Vegas

It’s almost February and as I prepare for THREE speaking engagements at the International Builders Show (IBS) in Las Vegas from February 27th-29th – two in the learning labs, and one at Professional Women in Building Headquarters, (PWB HQ) – I’m also scouring the list of learning opportunities that I want to attend. So much to see, so little time.

My hack is when I’m not in a session or checking out tech on the floor (sorry for me flooring systems, counter tops, and cool building materials are awesome, but not in my wheelhouse) I’m usually hanging out in Sales Central or PWB HQ.

This year, the schedule is packed with insightful sessions, each offering unique opportunities to learn, network, and grow. And sadly, I wish I could clone myself so I could attend more than one at a time! There are so many that overlap as well.

Here are some of the not-to-miss events that I’m putting on my schedule to try to get to so I can learn from some incredible industry leaders. (And of course, I’ve highlighted the ones I’ll be speaking in as well!)

Tuesday Highlights – You can start and end your day with sessions where I will be speaking. Don’t miss 16 Lead Killing Mistakes at 8:30am and Engage and Keep Prospects Happy Top of Funnel to Bottom at 2:00pm.

Here are my top picks (And where I will try to be) for Tuesday, February 27th.

DON’T MISS! Learning Lab: “Punch List: Overcoming 16 Lead-Killing Mistakes Builders Make with Their Websites”

  • Speakers: Mike Bills, Robyn Bonaquist, Greg Bray, Leah Fellows
  • Time: 8:30am – 9:30am, LVCC IBS Learning Lab West 232

Building Knowledge: “15 Secrets to Sales & Marketing Success in a Challenging Market”

  • Speakers: Mollie Carmichael, Dave Miles, Carol Morgan, Tracy Yeadon
  • Time: 10:15-11:15am, LVCC West 318


Building Knowledge Session: “You Bought the Tech Now How Do You Get Your Sales Team To Use it”

  • Speakers: Anya Chrisanthon, Kimberly Mackey, Keith McKinney
  • Time: 10:15-11:15am, LVCC West 315

Building Knowledge: “Building Believable: The Art of Crafting Compelling Stories”

  • Speaker: John Palumbo
  • Time: 12:15-1:15pm, LVCC West 315


Learning Lab: “Two Story Talk: Sales Leader vs. Sales Follower”

  • Speakers: David Hagan, Roland Nairnsey
  • Time: 12:15-1:15PM, LVCC – West 232

DON’T MISS! Learning Lab: “Jam(b) Session: Engage & Keep Prospects Happy Top of Funnel to Bottom”

  • Speakers: Genevieve Benson, Jennifer Cooper, Leah Fellows, Tyler Haug, Rob Krohn, Wade Miller, Jeff Schneider
  • Time: 2:00-3:00pm, LVCC West 232

At this point in the day my brain will be fried after two presentations of my own! I will probably be easily found in Sales Central, PWB HQ, or I’ll be hightailing it back to my hotel to change for the Nationals Awards Gala where two of the OSC’s I’ve trained in the past are up for national gold awards! GOOOOOO TEAM!!!!!

If I head over to Sales Central I’ll be trying to catch Keith McKinny present “How to Appeal to the New Generation of First-time Homebuyer” at 3:00pm, followed by Tom Nelson talking about “Decoding Self-Guided Tour Demand: analysis & Best Practices.”

If I head over to PWB HQ my goal will be to catch the Shoptalk from 3:15-4:00pm “What Strategies are Women Using to Address the Imposter Syndrome.” With panelists Heather Laminack and Meg Thompson.

Wednesday Must-Sees – Day two at IBS will be like Day 5 for me with 2 presentations under my belt and one more to go.  I likely will start my day at PWB HQ for a networking breakfast from there, it’s either hang out for some great presentations at PWB HQ or racing across to catch some more great presentations on the educational tracks.

Building Knowledge Sessions: “7 Website Optimization Secrets for More Engagement & Conversions”

  • Speakers: Chris Ashley, Kim Ross, Mila Sorenson
  • Time: 8:30-9:30am, LVCC West 220


Building Knowledge Session: “Story Getting: How to Leverage the Power of Curiosity to Convert More Sales”

  • Speaker: Ryan Taft
  • Time: 8:30-9:30am, LVCC West 315

Okay why are there 4 great presentations all at 10:15?!

Building Knowledge Session: “10 Practical Ways A.I. Can Help Homebuilders”

  • Speakers: Michael Bergin, Al Trellis
  • Time: 10:15 – 11:15am, LVCC West 318


Learning Lab: “4/12 Pitch: Content that Clicks – Strategies for Boosting your Social Media Presence”

  • Speakers: Jennifer Candlish, Corey Charles, Brook Jennings, Nikki Kirkland
  • Time: 10:15-11:15am, LVCC West 232


Building Knowledge: “Marketing 2024: Ignite the Fun Factor & Unleash Unstoppable Growth”

  • Speakers: Angela McKay, Kerry Mulcrone, Meredith Oliver
  • Time: 10:15 – 11:15am, LVCC West 315


Building Knowledge: “The Good, Bad, & Ugly of New Home Sales Leadership”

  • Speakers: Chris Hartley, Craig Neal
  • Time: 10:15 – 11:15, LVCC West 304

Game Changer: “The Future of AI in Home Building”

  • Speaker: Noelle Russell
  • Time: 11:15am – 12:15pm, LVCC West 326 – IBS Spotlight Room

And then again at 12:15 there are 3 great presentations!

Building Knowledge: “19 Seconds or Less: How to Attract, Capture, & Convert High Quality Digital Leads”

  • Speaker: Rick Storlie
  • Time: 12:15-1:15pm, LVCC West 204


Building Knowledge: “Building the Right Tech Stack for Marketing & Sales”

  • Speakers: Christy Beck, Megan English, Brian McCarthy, Luke Pickerill
  • Time: 12:15-1:15pm, LVCC West 304


Jam(b) Session: “How A.I. is Revolutionizing New Home Sales & Marketing”

  • Speakers: John Lee, Kimberly Mackey, Carol Morgan, Patrick Murphy, Bassam Salem, Will Zhang
  • Time: 12:15-1:15pm, LVCC West 232

1:30 – 3:30pm The Sales Rally: An Immersive Journey Into the Future of New Home Sales – Speakers are Beth Byrd, Jeff Shore, Jim Suth and Ryan Taft.

I might duck out early though to go over to PWB HQ and hear Abbie Mirata talk about Leadership Development: Decrease Consumption, Increase Impact.

Are you tired yet at this point? So many great learning opportunities and they all overlap!

Well after you are filled up with knowledge this is when you’ll want to come over to PWB HQ for my Networking 101 session. From 3:45 – 4:15pm just before the PWB Member Meetup!

Thursday Not-to-Be-Missed!

Thursdays are always a hard day for speakers. So many people book their tickets out of Vegas early, but some of the best sessions I’ve attended in the past have fallen on a Thursday. Here are some of the one’s I’ll be trying to get to since I don’t fly out until Friday morning.

I will likely start out in Sales Central on Thursday so I can hear Kerry Mulcrone’s talk, “The Irreplaceable Human: Selling is Still a People Powered Process!” at 9:30 – 10am

Building Knowledge: “12 Strategies for Mastering Negotiation in an Unpredictable Market”

  • Speaker: Roland Nairnsey
  • Time: 10:15-11:15am, LVCC West 315

From 11:15 – 11:45am I’ll be ducking into Sales Central to listen to “The 4 P’s of Prospecting: Earn More by Protecting Valuable Prospecting Time” by Steve Bradford. Then I’ll be Choosing between two valuable presentations at 12:15pm.

Building Knowledge: “Building Your Scorecard: Turning KPI’s into Higher ROI”

  • Speaker: Bruce Case
  • Time: 12:15-1:15pm, LVCC West 204


Building Knowledge: “Reviving Successful Realtor Partnerships”

  • Speakers: Jen Barkan, Christa Swistak, Erin Yarbrough
  • Time: 12:15-1:15, LVCC West 315

Wewwwwww My Feet Are Tired!

If you want to attend some of these sessions and want to strategize on dividing and conquering I’m all in! It’s going to be another great show. And in between all there I hope to see a lot of my industry friends, clients, colleagues and meet new people! Hope to see you there! Let me know if you want to connect at the show.