In our last blog post about One Team, One Experience I talked heavily about alignment. If the move from online to onsite is done well, it should feel natural from the buyer’s perspective. Exciting, even. The OSC should be building anticipation, not creating confusion. It should sound more like: “I’d love for you to meet my good friend; they’re going to have a much better handle on those specific house questions and help you take the next step.” That is a handoff. Not:…
When Social Media Works and Doesn’t Work in a Crisis
There were very good ways that social media was a huge help during and in the wake of Hurricane Irene. And there were many ways where it was more of a hindrance than a help. Living on the Eastern Seaboard in Northern Virginia and owning several properties nearby the Chesapeake Bay both in Norfolk, VA and in Mathews VA there were times that I was very frustrated with general media and the news services. And…
Buyer Beware: Your Daily Deal
So many “Daily Deal” sites are cropping up these days and one has to ask, how much of a deal are they really? It’s hard not to blink at a deal for a luxury hotel offering 70% off on a 3 day trip, or special deals on tubing, water sports etc, not to mention the facials and more. On some items it’s easy to know that the deal is genuine. $50 worth of flowers for…
Anti Social On My Social Networks
I find it ironic that a large part of my business is helping other companies with social networking as part of their lead management and interactions. I currently teach companies how to target their message while not selling. Socialize, while not bombarding people with their product through social networking tools. I help companies search out groups and followers that will be the right place to interact with on the web. I write and or edit…
Does Facebook Rage Exist?
What are your thoughts? Do you think that with the growth and popularity of facebook there is now something called facebook rage? Yes I’ve coined this term myself…though I googled it and I found this in the Urban Dictionary: When a person getting angry at another person for interrupting their Facebook time…this isn’t what I’m talking about. Yes the bad sentence structure is in the urban dictionary. I’d have said when a person “gets” not…
The Power of Social Media: Should Jewish Organizations Jump on The Social Media Bandwagon?
So I thought I’d share this interesting debate I’m having with my sister with you. My sister, like me, has traveled the world. She’s lived in foreign countries and traveled Europe, Asia, Africa, North America and the Middle East. She’s visited small little villages in South East Asia and she’s even been stranded in a Typhoon on Mauritius, a tiny tiny island off of Africa. My sister used to be a costume designer and then…
Cutting Down On Random Facebook Friends
I know I’ve done similar posts before. But in this I’m including some tools for you. Please feel free to use. I know for some facebook is the wild wild west full of people willing to take their chances to accept anyone that will ask to be their friend because they use it for “networking.” Nothing wrong with that shot gun approach if you choose to use facebook in that way. But I guess I’m…
Twenty Christmas Light Displays I’d Hate To Disassemble
Christmas is one of my favorite times of the year, but taking down all the lights and decorations is not my favorite….I take heart in the fact that I don’t have to deal with the disassemble of the following Christmas displays. (But man I love to watch them!) Take a look at these 20 amazing works of art!1. Music Box Dancer 2. Frisco Christmas Lights – Wizards in Winter 3. Coca Cola Holiday Song 4.…
Chanukah Ham…Is It A Hoax? A Little Holiday Humor
Today I opened up facebook and was greeted by this picture one of my friends posted. Hysterical—> The tag line on it read: Dear Walmart, I think you are barking up the wrong tree. Love, The Jews. This is a true case of not knowing your audience. And hopefully striking funny bones and not stepping on toes. Being the unobservant Jew that I am, (while born Jewish, I have more Christmas lights on my house…
What Do You Think Of Random Friend Requests From Random Strangers?
When I was a kid I liked to pull things apart and see how they worked. That meant that I had stuffed animals that had their little sound makers taken out of them, and ballerina music boxes that no longer played swan lake. I just like to know what makes things (And people) tick. One of the things that makes me go hmmmm the most in Social Media, is the random friend requests from complete…