Online Sales Counselor Training
New Home Marketing: Don’t Race to the Bottom Pricing
Recently as I was speaking with one of my online sales counselors, we were talking about community pricing and marketing. She told me the secret of creating happy buyers… Ask any OSC out there and 99% of the time they will tell you their communities are marketed based on the lowest possible price. What that…
Read MoreAgent, OSC, and Customer Communication for the Perfect Hand-Off
You know the old saying buyers are liars? Well they aren’t liars, but sometimes they get their information wrong. And at times that can cause strife between OSC’s and Agents. That’s why it’s so important to get the lead hand-off right. Often when we teach the lead hand-off between online and onsite it’s a one-time…
Read More8 Tips to Create a Successful OSC Program
Creating a successful online sales counselor program doesn’t happen over night, and it doesn’t happen by accident. Here are a few details to help you assess or get started thinking about how to start or improve your online sales program. There are so many more details I could share about setting up a successful OSC…
Read MoreCollaboration in the Building Industry Raises Our Vibration
February is the month of love, and I, like many in the building industry, just got back from a lovefest in the building industry – also known as the International Builders Show (IBS). It was the first time in two years to see friends, colleagues, and clients in person. There was hugging, there was laughter,…
Read MoreBlue Gypsy Inc’s Top Pics for IBS 2022 Education
Hey all, lets face it…ALL the education is incredible at IBS. I love listening to other experts in the industry talk about the topics they are passionate about. This is by no means the list for everyone, but as I go and set up my schedule for what I want to attend these are a…
Read MoreMaking Your Online Sales Plan for 2022?
If you are planning for 2022 and would like to get some feedback and ideas did you know I’m here to help? There are options to book some time with me whether you are a past, present, or future client or just want to brainstorm some ideas and get to know each other. I’ve recently…
Read MoreOnline Sales Counselor Recognition – National Silver Winners
Being an online sales counselor is hard work. They are the unsung heroes and vital team members in lead development and conversion. And the thing about these unicorns is that one of the things that makes them so successful is that they usually are not one to brag about themselves. While online sales counselors are…
Read MoreFrequently Asked Questions About Online Sales Programs
There are many questions I get when we are looking at starting or evaluating an existing program, especially when it comes to hiring an OSC and setting them up for success. Frequently asked questions: Can’t we just move an agent from sales to online sales or hire a seasoned realtor? The answer is sometimes. Not…
Read MoreIs Long-Term Follow Up Still Important?
The last 18 months have seen crazy things happening in the new home construction world. It’s no secret that we have more buyers than homes. So, is it really necessary to have long-term follow up? The answer is YES! For the first quarter in a while, we are seeing the lead volume slow down. What…
Read MoreQuick Tip Tuesday: Hiring Your OSC Locally
This tip goes well with the upcoming Lasso Webinar – Hiring a Unicorn. I know there are some people in the industry that believe an OSC can work from anywhere. And while I do think that it’s true an OSC doesn’t need to be working in the office from 9-5 Monday – Friday, I do…
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